This was a client that approached us in the last phase of their website development to help them with their launch and ongoing SEO.
They literally had traffic but it was more informational traffic vs transactional traffic.
Our Strategy:
- On page Technical SEO Audit
- In Depth Keyword Research
- Competitor Research
- Creating high quality on page optimized content including titles / meta tags / and body content
- Link building campaign
Here is a chart showing their keyword increase over the months.
This is the increase in impressions from Search console. This client went from 358,000 impressions to 2,350,000 impressions in 3 months!
And their organic sales increased from $23,919.00 to $113,449.00
Conclusion:
The combination of making sure the technical aspects of the website were correct, creating optimized quality content on the site and building authority via natural link building is helped and will continue to help this client succeed.