At some point in your online business, you find that your sales process becomes complicated enough that you need to implement an online sales funnel to increase the efficiency of your conversion and sales process. When you get to that point, it’s good to understand the answer to the question, “What is ClickFunnels?” Perhaps your business won’t specifically need ClickFunnels software for design and creation of sales pages, landing pages, and online sales funnels, so it’s a good option to understand the difference between Clickfunnels vs Leadpages, an option providing a much more specific business solution.
ClickFunnels Drives Targeted Traffic Through Your Sales Funnel
What is Clickfunnels? The ClickFunnels sales funnels drive targeted traffic to landing pages that take your site visitors through the stages of awareness, interest, decision, and action, says Wealth Mission Impossible. Depending upon your business goals, you may want the final action to amount to a sale or a new subscriber to your email bulletin.
Before the appearance of ClickFunnels, building a sales funnel was complicated, time-consuming, and expensive. ClickFunnels simplifies the process by providing you with pre-designed funnels and other tools to get your business’ sales funnel up and running.
The software allows you to choose from different types of funnels to fit your business goals, and it provides you the tools and templates to help you build the funnels for your business. It works like a website, and you can use it as a component of your existing website or create your entire site, as a standalone, on ClickFunnels. It requires only a little knowledge of what sales funnels do, and marketers with little experience and no coding or web design skills can develop effective sales funnels using this software.
ClickFunnels Makes More than Landing Pages
Although most people associate ClickFunnels with building a landing page, it does more than that. It helps develop the entire funnel, and each funnel that it creates has its own custom domain.
It offers a wide variety of predesigned funnel types, and each works exceptionally well with a specific kind of product or services. Choose from predesigned funnels for particular kinds of products or services, like a webinar funnel, an eBook sales funnel, a tripwire funnel, front end offers, optin funnels, clickpops, clickoptin, sales funnels, membership funnels, auto webinar funnels, webinar funnels, hangout funnels, order pages, upsell pages, downsale pages, and many more.
The templates are set up and, by adding your logo and a few more details, you can use them nearly as they come prepackaged. Once you’ve set up your ClickFunnel, you’ll find that you have a professional-looking page design.
ClickFunnels Analytics
Aside from helping you build your business’ funnels, ClickFunnels can measure the results of each funnel, conduct A/B split tests, and provide other analytics. That allows users to improve their web pages, detect lead click-aways, boost conversations, adapt to separate demographics, and modify funnels to fit specific products.
Finally, Clickfunnels integrates with lead and sales software, giving it even more flexibility and versatility. It integrates with your business email, allows funnel sharing, and more.
Clickfunnels vs Leadpages
Now that you understand what is Clickfunnels, and that it’s an excellent funnel-development software package, it’s important to understand that it’s not the only one on the market. Other popular options include Leadpages, Unbounce, and Instapage. Each of the options has its strengths and weaknesses, and each has a specific function that makes it different from ClickFunnnels.
One of the most considerable barriers to Clickfunnels is its price, and, although it does offer a big bang for what it charges, some businesses, especially start-ups, cannot afford to shell out the cash for all of its features. Also, not all startups need all of its features. It’s a heavy-duty software suite, with all its integrations, and it’s probably more than most startups want in a funnel-development system.
The Differences Between Clickfunnels vs Leadpages
Entrepreneurs will appreciate Leadpages’ narrowed focus. Although it lacks some of the features that ClickFunnels offers, a good look at the two may show that Leadpages does offer enough features to get your business’ funnels set-up, running, and earning you income.
Looking at price, ClickFunnels is a little more costly. Remember, though, that it also offers features that will save you from investing in other software.
Leadpages, from its Pro option upward offers lower-cost monthly fees. You’re paying for a more specific application, with this software, than with ClickFunnels.
What’s the difference when looking at ClickFunnels vs Leadpages? Both have common features, but they perform very differently. ClickFunnels works as an “all-in-one sales funnel software that lets you manage everything from lead capture to sales in one platform, whereas Leadpages is a specialized landing page application,” says GedLink.
Leadpages Is a Landing Page Template Leader
Leadpages focuses on pay per click (PPC) campaigns. You can also use it to build simple conversion goal pages. It allows you to add exit pop-ups to your business’ web pages, and it has a variety of other features that help marketers increase conversions.
The platform has hundreds of landing page templates and adds to the collection on a regular basis. The developers optimize templates for desktop and mobile use.
It also allows users to add two-step opt-in forms for lead generation from blog posts, online articles, and other on-page content. It has many more landing page features than ClickFunnels, which makes it great for businesses that like a variety of landing page types, as long as they understand, notes GedLink, that it’s more of a “dedicated, single-purpose application.”
Not that you understand the answer to the question, “What is Clickfunnels?” You know that all-in-all, if you have a small business or don’t need all of the ClickFunnel features, you can get along with either of the two programs. When comparing ClickFunnels vs Leadpages, consider that. Both software brands have their loyal followers, and both will tell you that they’re the best. Focus on your goals, and you’ll find that the decision is not too hard.